Bold As Love by Thameen London is a fragrance created by the master perfumers Pierre Negrin, under the creative direction of Christopher Chong, who continues the history of Handel's house with another legendary musician, Jimi Hendrix, over 200 years later.
Bold as love is inspired by Hendrix's sensuality, art and emotional complexity, resulting in an equally bold and moving fragrance. Negrin explains: "" While I created Bold As Love, I found an image of Jimi Hendrix in a purple costume. To capture the atmosphere of this image, I created a fragrance with smoked leather notes to transmit the raw and bestial energy that emitted on stage and its only sense of style. This perfume pays homage to an extraordinary and inspiring genius that I found truly innovative. ""