Designed as a creative space, the Atelier des Fleurs by Chloé collection reveals the most original facets of well-known flowers, combining nature and culture in a lively artistic style, which draws inspiration from the free and pioneering vision of Gaby Aghion, founder of the brand. Like the House's models, each Atelier des Fleurs composition celebrates the natural beauty and fluidity of moving lines. The pleated soleil, an emblematic Chloé icon, takes shape, transforming into an olfactory signature, which reveals a radiant and vibrant floral bouquet.
With Immortelle Eau de Parfum, Caroline Dumur's nose sublimates the wild and powerful scents of Helichrysum, the symbolic flower of the Mediterranean coasts, enhancing its imperfections to reveal its maximum splendor. The sunny notes are best expressed thanks to a saline accord that evokes the freshness of the sea breeze.
The bottles of Atelier des Fleurs perfumes interpret Chloé's iconic codes, such as the grooved lines of the glass reminiscent of pleated soleil and the sand-coloured embossed cap, inspired by Gaby Aghion's Mediterranean origins. Every detail of these bottles tells a story of timeless refinement, opening the doors to a unique sensorial experience.